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Other industries

Presentations (1)

Tuesday, 14 May 2019

Trade Fairs - a marketing tool from the last century?

10:32 - 10:45, Smart Manufacturing Plattform

Focus topic: Out-of-the-box topics
Application: Other industries

Speaker

Eugen Da Pra
Show Director PRODEX and SWISSTECH

Trade fairs as a marketing instrument are increasingly questioned by all sides.Is the price-performance ratio still correct? How much does a trade fair contact cost me? How will B2B trade fairs change in the future?

Speaker


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